Author Archives: Phyllis Ezop

Not long ago, the Chipotle restaurant chain was highly lauded in the media. As McDonald’s struggled and replaced its CEO, Chipotle was heralded as a chain McDonald’s needed to be more like. But, now the tide has turned. Instead of … Continue reading →

Big Data has been highly hyped. Big Data was touted as an all knowing source, where N=all. This would mean that the number of pieces of information we have is so huge, that there is enough data to know just … Continue reading →

As valuable as Big Data can be, Big Data still has the potential to mislead, as I said in previous writing. Recognizing potential problems may help users apply Big Data more effectively, since awareness of a problem can be a … Continue reading →

This is a question successful companies must ask once they have already expanded into the most obvious opportunities for additional growth. When this happens, decisions must be made about next steps. And, it’s easy to get carried away with enthusiasm … Continue reading →

As someone who studies business success and failure patterns, I find that lessons from entrepreneurial success can apply to larger, more established companies. Additionally, I have a background in data analysis going back to my early career. So, when I … Continue reading →