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The Winning Moves® Blog explains business success patterns. Based upon decades of research, it helps you make the right strategic choices to turn your strategic moves into Winning Moves.Search this blog
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Author Archives: Phyllis Ezop
More Evidence of Paper’s Value in Today’s Digital World
These days, it is said that every company must become a technology company. However, as companies strive to strengthen their technological capabilities, taking the right approach is essential in order to achieve success. Thus, when adopting the latest technology, companies … Continue reading
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New Coke Risk Lessons Are Still Easily Misunderstood
New Coke is back. No, it’s not back as a product that consumers can buy in stores, though it will be available online in limited quantities. Instead, New Coke, a high-profile failed product which was on the market briefly in … Continue reading
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Urgent, Vulnerable Times Can Affect Successful Change
So much has been changing. The Great Recession has had an impact. Technology has advanced, causing some industries to be disrupted. And, market conditions for many companies have shifted, often in ways that can challenge long established players and favor … Continue reading
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Not All Corporate Spinoffs Are Beneficial
Over the last few years, many companies have slimmed down by spinning off businesses. Spinoffs have been said to keep companies focused, presumably for better performance. However, although a company can benefit from shedding what doesn’t fit at all, doing … Continue reading
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Even Star Innovators Need a Strategy
Innovation has contributed to tremendous success at Apple. The innovation shepherded by the late Steve Jobs, Apple founder and returning CEO, earned the company the distinction of being the then most valuable company in the world. Yet, more than ten … Continue reading
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