Author Archives: Phyllis Ezop

The Real Role of Brainstorming in Innovation

Innovation, by its very definition, conjures up images of something very new and extremely different. And, yes, successful innovation is new and different. However, according to my 25+ years researching business success

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The Role of “A Taste for Risk”

Taking the right risks can make or break a business. Mishandled business risk taking has led to numerous disastrous outcomes, Yet, the right kind

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Competing Against ChatGPT

Google has introduced its own AI (artificial intelligence) product called Bard in response to ChatGPT, the AI product that has been allegedly bringing a Microsoft funded competitive threat to Google search. In a previous

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Business Success by Differing from Industry Norms

Business success is not one size fits all. What works well for one company is not necessarily good for another. Every company must consider its unique strengths and weaknesses when determining its strategy, and should make choices for the business … Continue reading

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Sometimes, Top Women Executives Do Take Big Risks

This blog post clarifies what I said last month in my previous post about women and risk. In my last blog post, I explained why new research did not negate the premise that women executives

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